Snoop Dogg certainly made a choice when he performed at Donald Trump’s Crypto Ball on January 17. The rapper’s decision was met widespread backlash, and many publicly denounced him as a result. It was one thing when media personalities criticized Snoop Dogg, though.
It was another thing entirely, when the controversy began to impact the rapper’s social media following. Snoop’s Instagram and X (formerly Twitter) profiles took massive hits in the week following his Crypto Ball performance. We’re talking big enough that Snoop issued a statement.
New York Post reported that Snoop Dogg’s Twitter account lost 200K followers in the span of a few days. The biggest hit, however, occurred on Instagram. The rapper’s account boasted a sizable 88 million followers before the Crypto Ball. It has since plummeted by an astonishing 571K followers.
It seemingly was a detrimental move to align with Donald Trump. At least, in the eyes of half a million Snoop Dogg fans. The rapper took to Instagram Live on Sunday to address the fallout. He decided to focus on staying positive. He explained:
“It’s Sunday I got gospel in my heart,For all the hate I’m going to answer with love, I love too much. Get your life right, stop worrying about mine. I’m cool.” Snoop Dogg also reminded fans he’s a Black man who still deserves to be treated as such. “I’m together. Still a Black man, Still 100 percent Black. All out ’til you ball out or ’til you fall out.”